Persons under the age of 16 are not permitted to use this website under consent to the storage of cookies in accordance with Art. 8 GDPR, as long as there is no legally valid consent of the legal representatives for the consent to data processing. The same applies to the subscription to our newsletter, the use of the live chat function on this website and our contact form by under 16-year olds. In addition, we point out that our offer is aimed exclusively at business customers.
Responsible for purposes of the General Data Protection Regulation (GDPR), other applicable data protection laws in the Member States of the European Union and other provisions with data protection character is smapOne AG, Hohenzollernstr. 47, 30161 Hannover, Tel.: +49 511 87426847, e-mail: firstname.lastname@example.org, website: www.smapOne.com
You can contact the data protection officer of our company at any time with any questions or suggestions regarding data protection as follows: RA Vera Barcik, Erna-Berger-Str. 5, 01097 Dresden, Tel.: 0351.810804-64, e-mail: email@example.com
2. What Personal Data do we collect and what is the data used for?
Definition of Terms
Personal data is information about a specific or identifiable natural person. A determinable natural person is a person who can be identified directly or indirectly by means of a characteristic. A characteristic may be a name, an identification number, location data or an online identifier or specific information on the physical, physiological, genetic, mental, economic, cultural or social identity of this natural person. Not personal data is data that is anonymous or aggregated and can no longer be used to identify a particular natural person, whether in combination with other data or otherwise.
The use of our website is possible without providing personal data. However, every time a website is accessed, our Internet service provider collects a series of general data and information that is temporarily stored in the log files of the web server. For example, the browser types and versions used are recorded, as well as the operating system used by the accessing system, the web page from which an accessing system accesses our website (called referrer), the sub-web pages accessed via an accessing system on our website, the date and time of access to the web page, an Internet Protocol (IP) address, the accessing system’s Internet service provider, and other similar data and information used in the event of attacks on our information technology systems.
When processing this general data and information no conclusions are drawn on the data subject. Rather, this information is needed to properly deliver the contents of our website and to provide law enforcement authorities with the information needed for law enforcement in the event of a cyberattack. The anonymous data of the server log files are stored separately from all personal data provided by an affected person.
Contact Form, E-Mail Inquiries
If you send us inquiries via the contact form on our website or by e-mail or in any other way, your details, including the contact details provided by you, will be stored in order to process the request and in case of follow-up questions. This information is always provided by you on a voluntary basis. We will not share your information without your consent. Please note that data transmission over the Internet (for example, when communicating via e-mail) may have security vulnerabilities. A complete protection of data from access by third parties is therefore not possible.
Registration on our website
You have the opportunity to register on our website to set up a test account by providing personal data. The data collected in the process is determined by the input mask used for registration. The personal data entered will be stored exclusively for the purpose of providing the services offered and will not be passed on to third parties. Registration also saves the IP address assigned by the Internet Service Provider (ISP), the date and time of registration. The storage of this data takes place against the background that only in this way can the misuse of our services be prevented and, if necessary, this data makes it possible to clarify criminal offences committed. These data will not be passed on to third parties unless there is a legal obligation to do so or the data is used for criminal prosecution.
Registered persons are free to modify the personal data provided during registration at any time or to have it completely deleted from our database. The test account will then be closed and your personal data deleted. To exercise your data protection rights, we refer you to the corresponding explanations in this document.
If you would like to receive our free newsletter, we need an e-mail address from you, in addition, the IP address of the calling computer as well as the date and time of registration are stored during the initial registration. You can optionally enter your first and last name for personalized addressing. Further data is not collected. We use this data exclusively for the newsletter dispatch and do not pass it on to third parties. You may revoke your consent to the storage of data, the e-mail address and its use for sending the newsletter at any time, for example via the corresponding link in the newsletter.
Our newsletters contain so-called counting pixels. A counting pixel is a miniature graphic that is embedded in such emails that are sent in HTML format to enable log file recording and log file analysis. This allows a statistical evaluation of the success or failure of online marketing campaigns. Using the embedded pixel, we can detect if and when an e-mail was opened by the recipient and which links in the e-mail were called. Such personal data collected via the counting pixels contained in the newsletters are stored and evaluated anonymously in order to optimize the delivery of newsletters and to better adapt the content of future newsletters to the interests of the recipient. This personal data will not be disclosed to third parties. Affected persons are at any time entitled to revoke the separate declaration of consent made via the double-opt-in procedure. After revocation, this personal data will be deleted by us. A deregistration from the receipt of the newsletter automatically we indicate as a revocation.
Comment function in the blog on the website
Our website offers visitors the opportunity to leave individual comments on individual blog posts. A blog is a portal which is maintained on a website and is usually open to the public. One or more people called bloggers or web bloggers can post articles or write thoughts in so-called blog posts. Blog posts can usually be commented on by third parties.
If someone leaves a comment on a blog post on our website, information about the time the comment was made and the chosen user name (pseudonym) is saved and published in addition to the comments left by the person. In addition, the IP address assigned by the Internet Service Provider (ISP) to the person concerned is logged. The IP address is stored for security reasons and in the event that the person violates the rights of third parties or posts illegal content through a comment. The storage of this personal data therefore takes place in the interest of our company as the operator of the website in the event of an infringement by visitors to our website. This collected personal data will not be passed on to third parties unless such a passing on is prescribed by law or serves the legal defence of our company as the data controller.
Under an existing agreement, we additionally use personal information to fulfil your contract and to provide you with our services, or to fulfil our legal obligations. This includes, for example, the processing of payments and account management, the operation, the assessment and improvement of our services, the safeguarding and functionality of our services, the contact with you in the course of contract execution or other measures in the context of customer service. For these reasons, we can contact you by email, telephone or post.
We process personal data of applicants for the processing of application procedures. The processing is usually done by electronic means, e. g. if an applicant submits application documents by e-mail to us. If we conclude a contract of employment with an applicant, the transmitted data will be stored for the purpose of the employment relationship in compliance with the legal requirements.
3. Do we pass on Personal Data?
A transfer of data to third parties without your consent takes place only if we are legally obliged to do so or if this is necessary for the fulfilment of the contract and serves our legitimate interests, unless your rights and freedoms prevail. In order to reconcile our interests with your rights, we have introduced appropriate control mechanisms. We may transfer your personal data to the following third parties and for the following purposes:
External service providers
We pass on personal data to external service providers who assist us in our operations to provide technical, sales, financial or logical services to us or assist us in preventing, detecting, containing and investigating potentially unlawful acts, compliance with our legal obligations, enforcing our Terms and Conditions, defending legal claims, bill collection, affiliate and rewards schemes and other business operations.
When we disclose personal information to external providers, this is solely on the basis of an agreement that limits the processing of such personal information by the outside provider to the purposes required to fulfil the contractual obligations to us. In doing so, the external provider is obliged to take appropriate security measures with regard to this data. External providers are in no way entitled to disclose personal data that they receive from us.
We pass on personal data to law enforcement agencies, government agencies, or legally authorized third parties on request for information or in connection with a preliminary investigation or suspected criminal offense, unlawful act or other act that may give rise to legal liability for us, you or another user. In such cases, we will only disclose information relevant to the investigation or request for information, such as: Name, location, zip code, phone number, email address or IP address.
Transmission to third countries
Processing of personal data in a third country by us or on our behalf takes place only in the legally and contractually permissible framework and in the presence of the special conditions of Art. 44 et seq. GDPR. Processing then takes place on the basis of specific guarantees, such as the officially recognized level of data protection or in compliance with officially recognized special contractual obligations (so-called "standard contractual clauses").
Legal successor, group companies
4. How long do we retain Personal Data?
The storage of personal data is based on the respective statutory retention periods. After expiration of the respective deadline, the corresponding data will be deleted, provided that a) the data is no longer required to fulfil the contract and b) you have not explicitly agreed to an extended retention period and c) deletion does not conflict with any other legitimate interests of our company. Other legitimate interest in this sense could be justified, for example, by a burden of proof in a procedure under the General Equal Treatment Act (AGG) when applying for a job.
Some of these websites use so-called cookies. Cookies do not harm your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, effective and secure. By using cookies, we can provide you with more user-friendly services that would not be possible without the cookie set-up and make it easier for you to use our website. Cookies are small text files that are stored on your computer and stored by your browser. Most of the cookies we use are so-called “session cookies”. They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them.
You can prevent the setting of cookies through our and other websites at any time by means of a corresponding setting of the Internet browser used and thus permanently contradict the setting of cookies. Furthermore, you can delete already set cookies at any time via an internet browser or other software programs. This is possible in all common internet browsers. Disabling cookies may restrict the functionality of this website.
Social Plugins from Facebook, LinkedIn, Xing, Instagram, Twitter
Our website uses so-called social plugins ("plugins") from the social networks Facebook, LinkedIn and Xing as well as the microblogging services Instagram and Twitter. These services are provided by the companies Facebook Inc., LinkedIn Corporation, Xing AG, Instagram LLC. and Twitter Inc. ("Providers").
Facebook is operated by Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA. An overview of the Facebook plugins and their appearance can be found here: https://developers.facebook.com/docs/plugins.
XING is operated by Xing AG, Gänsemarkt 43, 20354 Hamburg, Germany. Information on the Xing plug-ins can be found at https://dev.xing.com/.
Instagram is operated by Instagram LLC, 1601 Willow Road, Menlo Park, CA 94025, USA ("Instagram"). Instagram LLC is a subsidiary of Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA. An overview of the Instagram buttons and their appearance can be found here: https://en.instagram-brand.com/assets/icons.
Twitter is operated by Twitter Inc, 1355 Market St, Suite 900, San Francisco, CA 94103, USA ("Twitter"). An overview of the Twitter buttons and their appearance can be found here: https://about.twitter.com/en_us/company/brand-resources.html.
If you call up a page of our website that contains such a plugin, your browser establishes a direct connection to the servers of the corresponding operator. The content of the plugin is transmitted by the respective provider directly to your browser and integrated into the page. Through the integration of the plugin, the respective provider receives the information that your browser has called up the corresponding page of our website, even if you do not have a profile or are not logged in. This information (including your IP address) is transmitted by your browser directly to a server of the provider in Europe or the USA and stored there. If you are logged in to one of the services, the respective provider of this service can directly assign the visit to our website to your respective profile.
When you interact with the plugins, for example, by clicking the "Like", "+1", "Twitter" or "Instagram" button, the corresponding information is also sent directly to a server of the provider and stored there. The information is also published in the respective social network or account and displayed to your contacts. Our company usually has no influence on the amount of data that the providers collect using these plugins. The purpose and scope of the data collection and the further processing and use of the data by the providers as well as your rights and setting options for the protection of your privacy can be found in the data protection notices of the providers.
Data protection information from Facebook: https://www.facebook.com/policy.php
Data protection information from LinkedIn: https://www.linkedin.com/legal/privacy-policy
Data protection information from Twitter: https://twitter.com/privacy
Data protection information from Instagram: https://help.instagram.com/155833707900388/
Data protection information from XING: https://privacy.xing.com/en/privacy-policy
If you do not want Facebook, LinkedIn, Xing, Instagram, or Twitter to associate the information collected through our website directly with your profile in their respective service, you must log out of the respective service before visiting our website. You can also completely prevent the loading of the plugins with add-ons for your browser, e.g. with the script blocker „NoScript“ (https://noscript.net/).
Facebook Pixel and Remarketing
This website uses marketing plugins of the social network facebook.com, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook"). When you visit a page that contains one of these plugins, your browser connects directly to Facebook's servers. The content of the plugin is sent directly from Facebook to your browser, which integrates it into the website. Our company has no influence on the extent of the data that Facebook collects with the help of these plug-ins and informs you according to its level of knowledge. By integrating the plugins, Facebook receives information about the pages visited by a user on our site. If the user is logged in to Facebook, Facebook can assign the visit to his Facebook account.
Via the "Website Custom Audiences" pixel from Facebook, so-called tracking pixels are integrated into our pages. When you visit our pages, the pixel-code establishes a direct connection between your browser and the Facebook server. Facebook thus receives information from your browser, among other things, that our page has been accessed by your terminal device. We would like to point out that as the provider of the pages, we do not have any knowledge of the content of the transmitted data or its use by Facebook. If you wish to object to the use of the Facebook Custom Audiences website, you can do so at https://www.facebook.com/ads/website_custom_audiences/.
We also use the "conversion pixel" or visitor action pixel of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook"). By calling this pixel from your browser, Facebook can then determine whether a Facebook ad was successful. We only receive statistical data from Facebook for this purpose without reference to a specific person. This allows us to measure the effectiveness of Facebook advertisements for statistical and market research purposes. As a Facebook user, you can revoke your consent to Conversion Pixel using the settings on Facebook under the following link: https://www.facebook.com/settings?tab=ads
Facebook's published data policy, which is available at https://www.facebook.com/about/privacy/, discloses the collection, processing and use of personal data by Facebook. It also explains what settings Facebook offers to protect your privacy. In addition, various applications are available that make it possible to suppress data transmission to Facebook. Such applications can be used to suppress data transmission to Facebook.
Our website has Google Ads integrated. The operating company is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA. The purpose is to promote our website by displaying interest-relevant advertisements on third-party websites and in the search results of the Google search engine. If a person reaches our pages via a Google advertisement, a so-called conversion cookie is stored on their system (for cookies, see the explanations above). A conversion cookie loses its validity after thirty days and does not serve to identify the person concerned. However, it can be used to track which subpages have been accessed on our site. In addition, the data and information collected is used by Google to compile visit statistics for our website, which are used by us to determine the total number of users who were referred to us via Ads ads, to determine the success or failure of the respective ads and to optimize our ads for the future. Neither our company nor other Google Ads advertisers receive information from Google that could be used to identify individuals.
Whenever you visit our Internet pages, personal data including the IP address of the Internet connection used may be transmitted to Google in the USA and stored there on Google servers. Google may pass this data on to third parties. As described above, the setting of cookies by our website can be generally prevented at any time by means of a corresponding setting of the Internet browser used and thus the setting of cookies can be permanently rejected. Such a setting of the Internet browser used would also prevent Google from setting a conversion cookie on the system of the visitor to a website. In addition, a cookie already set by Google Ads can be deleted at any time via the Internet browser or other software programs. It is also possible to object to interest-related advertising by Google. For this purpose, the link https://adssettings.google.com/authenticated must be called up from every internet browser used and the desired settings must be made there. Further information and the valid data security regulations of Google can be called up under https://policies.google.com/privacy?hl=en&gl=en.
Our user analysis also uses Universal Analytics. This enables us to obtain information about the use of our services on different devices ("cross device"). Using cookie technology, we use a pseudonymised user ID that does not contain any personal data and does not transmit it to Google. The data collection and storage can be contradicted at any time with effect for the future by a browser plug-in of Google (https://tools.google.com/dlpage/gaoptout?hl=en). You must perform this opt-out on all systems that you use, for example in another browser or on your mobile device. More information about Universal Analytics can be found here:
This website uses functions of the web analytics service Google Analytics. Provider is Google Inc., 1600, Amphitheatre Parkway Mountain View, CA, 94043, USA. The purpose of the Google Analytics component is to analyse visitor flows on our website. Among other things, Google uses the data and information obtained to evaluate the use of our website, to compile for us online reports showing the activities on our websites, and to provide other services related to the use of our website.
You can prevent the storage of cookies by a corresponding setting of your browser software; however, we point out that in this case you might not be able to fully use all functions of this website you may also prevent the collection by Google of the cookie-generated data related to your use of the Website (including your IP address) and the processing of such data by Google, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.
You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this site: Disable Google Analytics.
We use the function “activation of IP anonymization” on this website. Your IP address will be shortened and anonymized by Google if your access to our website is from a Member State of the European Union or from another state party to the Agreement on the European Economic Area. Your IP address detected by Google Analytics will not be merged with other data provided by Google.
Our user analysis also uses Universal Analytics. This enables us to obtain information about the use of our services on different devices ("cross device"). Using cookie technology, we use a pseudonymised user ID that does not contain any personal data and does not transmit it to Google. The data collection and storage can be contradicted at any time with effect for the future by a browser plug-in of Google (https://tools.google.com/dlpage/gaoptout?hl=en). You must perform this opt-out on all systems that you use, for example in another browser or on your mobile device. More information about Universal Analytics can be found here: https://support.google.com/analytics/answer/2838718?hl=en&ref_topic=6010376.
This website uses the remarketing function of Google Inc. ("Google"). This function is used to present interest-related advertisements to visitors to the website as part of the Google advertising network. The website visitor's browser stores so-called "cookies" on your computer for this purpose (for cookies, see the explanations above). These pages may then display advertisements to the visitor that relate to content previously viewed by the visitor on websites that use Google's remarketing feature. According to Google, it does not collect any personal data during this process. However, if you do not want Google's remarketing function to work, you can always deactivate it by making the appropriate settings at https://www.google.com/settings/ads.
This website uses Hotjar, an analysis software of Hotjar Ltd. ("Hotjar"), 3 Lyons Range, 20 Bisazza Street, Sliema SLM 1640, Malta, Europe, https://www.hotjar.com/. With Hotjar it is possible to measure and evaluate the usage behaviour (clicks, mouse movements, scroll heights, etc.) on our website. The information generated by the "tracking code" and "cookie" about your visit to our website is transmitted to and stored on the Hotjar servers in Ireland.
The following information is processed by the tracking code: The IP address of your device (anonymous), the screen size of your device, the device type and browser information, the country of access and preferred language. In addition, the following information is automatically generated by our servers when Hotjar is used: The referring domain, pages visited and date and time of website access.
Hotjar will use this information for the purpose of evaluating your use of our website, compiling reports on such use, and providing other services relating to website usage and internet evaluation of the website. Hotjar also uses third-party services such as Google Analytics and Optimizely to provide services. These third-party companies may store information that your browser sends when you visit the website, such as cookies or IP requests. The cookies that Hotjar uses have a different "lifetime"; some remain stored for up to 365 days; others only remain valid during the current visit.
For more information on how Google Analytics and Optimizely store and use data, please refer to their respective privacy statements. You can prevent Hotjar from collecting this information by clicking the following link and following its instructions: https://www.hotjar.com/opt-out.
Matomo (formerly Piwik)
This website collects and stores information about visitors to our website for optimisation and marketing purposes using the web analysis service software Matomo (www.matomo.org), a service provided by InnoCraft Ltd, 150 Willis St, 6011 Wellington, New Zealand ("Matomo"). From this data, pseudonymised user profiles can be created and evaluated for the same purpose. Cookies can be used for this purpose (for cookies, see the explanations above). The data collected using Matomo technology (including your pseudonymised IP address) is processed on our servers. The information generated by cookies in the pseudonymous user profile is not used to personally identify visitors to this website and is not merged with personal data about the bearer of the pseudonym.
If you do not agree with the storage and evaluation of this data from your visit, you can deactivate or restrict the transmission of cookies by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time. Matomo also supports the "Do Not Track" method of current web browsers. If you wish to prevent the analysis of your web behaviour in general, we recommend that you activate this option in your browser. More information about the privacy settings of the Matomo software can be found at the following link: https://matomo.org/docs/privacy
This website has integrated components from YouTube. YouTube is an internet video portal that allows video publishers to post video clips and other users to view, rate and comment on them for free. The operating company of YouTube is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA. Information about YouTube plugins you find at: https://developers.google.com/youtube.
Each time a single page of this website is accessed on which a YouTube component (YouTube video) has been integrated, the Internet browser on the visitor's information technology system is prompted by the respective YouTube component to download a representation of the corresponding YouTube component from YouTube. As part of this technical process, YouTube and Google may obtain information about which specific subpage of our website was visited by the respective person. This information is collected by YouTube and Google and may be assigned to the respective YouTube account of the person concerned.
YouTube and Google receive information through the YouTube component that someone has visited our site whenever that person is logged into YouTube at the same time as they visit our site, regardless of whether they click on a YouTube video or not. If such transmission of this information to YouTube and Google is not intended by the person concerned, he or she may prevent such transmission by logging out of his or her YouTube or Google account before accessing our website.
The data protection regulations published by YouTube, which can be accessed at https://policies.google.com/privacy, provide information about the collection, processing and use of personal data by YouTube and Google.
6. What options and rights do you have with regard to the processing of Personal Data?
Unless the legal basis is explicitly stated in the individual case, the following applies: The legal basis for obtaining consent is Article 6 (1) lit. a and Art. 7 GDPR, the legal basis for the processing for the fulfilment of our services and the execution of contractual measures as well as the answer to inquiries is Art. 6 para. 1 lit. b GDPR, the legal basis for processing to fulfil our legal obligations is Art. 6 (1) lit. c GDPR, and the legal basis for processing for the protection of our legitimate interests is Article 6 (1) lit. f GDPR.
You have the right to revoke your consent to receive the newsletter at any time. For revocation, there is a corresponding link in each newsletter. Furthermore, there is the possibility to unsubscribe at any time directly by phone, e-mail or mail from the newsletter dispatch.
According to Art. 15 GDPR, you also have the right to information on the type, scope and purpose of the stored personal data, the right of correction pursuant to Art. 16 GDPR, the right to cancellation under Art. 17 GDPR, the right to restriction of processing according to Art. 18 GDPR, the right to object in accordance with Art. 21 GDPR and the right of data transferability under Art. 20 GDPR. With regard to the right to information and the right to erase, the restrictions under §§ 34 and 35 BDSG apply. In addition, a right of appeal to a data protection supervisory authority pursuant to Art. 77 GDPR combined with § 19 BDSG applies. If you wish to exercise your rights, contact us via the contact details provided. Upon your request, we will delete your personal information as far as this is possible under your contract and in accordance with applicable law.
7. How do we protect your Personal Data?
Your personal information is protected by technical and organizational security measures to minimize risks associated with their loss, misuse, unauthorized access, unauthorized disclosure and alteration. For this purpose, we use firewalls and data encryption, as well as physical access restrictions for our data processing facilities and data access authorization controls and other security measures. Subcontractors are obliged to comply with data protection regulations in accordance with Art. 28 (4) GDPR. Further information is available upon request.